Mattel, Inc.’s Barbie is celebrating International Women’s Day by honoring over half a dozen women worldwide who are leaders in STEM with one-of-a-kind role model dolls made in their likeness.
Barbie knows that seeing is believing – and access to successful female role models in STEM is essential for children to build and maintain an interest in the industry.
Women make up less than one-third of the STEM workforce,* and it’s proven that girls are systemically tracked away from STEM throughout their education.** To show girls that they can be anything, Barbie is proud to continue its commitment to recognizing female role models and highlighting careers which are historically underrepresented by women.
The Barbie brand’s lineup of global female role models includes three exceptional sisters from the United States – Susan, Anne, and Janet Wojcicki – who can serve as inspiration in a variety of STEM fields for the next generation of women leaders. The full global lineup being honored with one-of-a-kind Barbie dolls made in their likeness includes:
- Susan Wojcicki (United States): Longtime YouTube CEO
- Anne Wojcicki (United States): Co-Founder and CEO of 23andME
- Janet Wojcicki (United States): Professor of Pediatrics and Epidemiology at the University of California, San Francisco
- Katya Echazarreta (Mexico): Electrical Engineer and Science Show Host
- Dr Maggie Aderin-Pocock (United Kingdom): Space Scientist and Science Educator
- Prof Dr Antje Boetius (DE): Marine Researcher and Microbiologist
- Yinuo Li (China): Co-Founder of ETU Education
In addition, Barbie will pay tribute to all these global role models through a special episode of the Barbie You Can Be Anything Series – an inspiring digital series featuring conversations with female role models – with Anne Wojcicki as she shares the fun of science, genetics, and DNA with kids from the Boys and Girls Club.