Legendary recording artist Elton John and Bravado, Universal Music Group’s industry-leading merchandise and brand management company, today announce a LA takeover headlined with a unique pop-up installation at the luxury multi-brand retailer, The Webster designed by renowned visual artist Sarah Coleman.
The Webster was tapped to curate the very special retail experience at their Los Angeles flagship bringing together an upscale curation of their designers, including Nahmias, Marine Serre, Joya Studio, The Webster Brand, Bluemarble, Sarah Coleman, Casella Meyer, ERD, ROOTS, 032C, Madeworn, Ensemble, KidRobot, Christopher Kane ‘More Joy’, Oxford Pennant, and Iconic Images. Additionally, The Webster Brand, Sarah Coleman, and Bluemarble created one-of-a-kind pieces that commemorate Elton John’s legendary career, including a limited-edition Dodgers-inspired Bomber jacket that will be sold exclusively at The Webster and Dodger Stadium.
The city-wide experiential moment is a celebration of his last-ever live performances in North America at Dodger Stadium. The three-night, sold-out dates are part of his Farewell Yellow Brick Road final world tour and will commemorate Elton John’s legendary performance at Dodger Stadium that launched him into global stardom exactly 47 years ago on November 20, 1975.
The installation details include but are not limited to:
- Vintage Elton John Pinball Machines
- Customized Beaded Piano
- Upcycled Vintage T-shirt Chair
- Disco Chair and Ottoman By Rachel Schillander provided by Future Perfect
- Floral Installation by True Blue Blooms
- A range of Iconic Prints from moments in Elton John’s career
The limited-edition installation will be available at The Webster from Now to Friday, November 25, 2022, online at thewebster.us and at 8500 Beverly Blvd Los Angeles, CA 90048. Elton John’s Farewell Yellow Brick Road Tour will conclude in North America with three nights at Dodger Stadium in Los Angeles on November 17, 19 + 20, 2022.