Time to take out your jars, pails, punchbowls or maybe your mom’s ollas where she makes frijoles, because 7-Eleven‘s much anticipated, “Bring Your Own Cup” (BYOC) Day is back on May 19th and 20th.
Slurpee fans can fill any “cup” – or containers that can be used as cups – with Slurpee deliciousness at participating 7-Eleven stores Friday, May 19, and Saturday, May 20, from 11 a.m. to 7 p.m. It’s just in time to try the latest limited-time frozen flavors – Cinnamon-flavored Pepsi Fire with a mouth-tingling finish, Lemonade made with real fruit juice or sugar-free Slurpee Lite® Watermelon Lime with all natural flavors.
The cost to fill any “cup” of choice, regardless of size, is $1.50, the price of an average medium Slurpee drink. All cups must be leak-proof, safe, sanitary … and fit upright within the in-store BYOC display cutout, which is about 10 inches in diameter. Sorry, trash cans, kitchen sinks, and inflatable swimming pools are not eligible.
7-Eleven is getting into the BYOC game this year with its own colossal collectible cup, shaped like a blender and refillable. Thirsty customers who show up without an oversized cup can purchase the 50-ounce blender cup for $5.99. The new Ultimate Slurp Straw is more than twice as big as a regular straw and supports a Brainfreeze® waiting to happen. Suggested retail price $0.99.
Part of the fun is capturing the Slurpee experience with photos and sharing it on social media. To encourage social media participation, 7-Eleven is using the hashtag #BYOCupDay so Slurpee fans can share their creative, colorful cups on Twitter, Facebook, and Instagram.
Snapchat users can follow REALLYSLURPEE for updates on BYOC. A special BYOCup Day geo-filter, available only at 7-Eleven stores May 19 and 20, adds an extra splash of color to snaps of the Slurpee fans unofficially competing for most unusual cup honors. For more information, visit https://www.7-eleven.com/slurpee.
