Vevo and global superstar Camila Cabello team up for a live performance series, to celebrate the collab they’ve released the live performance of “Bam Bam.”
Camila worked closely with Vevo’s team to create a custom set focused on joy, movement, and freedom. “Bam Bam” starts with Camila in the middle of a valley, surrounded by rolling hills backed by a clear blue sky. Clad in all white, she makes her way through the oasis, connecting with her similarly dressed backing dancers over to a round stage. The stage lays in the middle of the pasture, lit overhead by a large levitating light source, and taken over by nature in a surreal yet undone fashion. Branches, leaves, and bushes have crawled through this surreal world and blended into beautiful oneness.
Official Live Performances are the flagship original content for Vevo, working with the biggest names in music – they are the result of close creative collaboration with artists and their teams, resulting in a series of very special exclusive performances. Specifically tailored creatives meant to fit the vision of each individual artist chosen, these performances connect artists with their global audience of fans adding to their visual library.
