Cirque du Soleil Entertainment Group, in collaboration with Imagien, the company behind the interactive digital platform Parallel!, is excited to announce the launch of KURIOS – cabinet of Curiosities – In Parallel!.
This groundbreaking digital format offers viewers behind-the-scenes access, parallel storylines, and a curated selection of stunning content, making them feel as if they were truly part of the show!
Anne Belliveau, Chief Customer Experience Officer at Cirque du Soleil Entertainment Group said:
Our goal was to create the best possible experience, recognizing the importance of testing the market and understanding how fans would embrace this new offering. The overwhelmingly positive response has reinforced our commitment to delivering a seamless, user-friendly experience that brings the magic of Cirque du Soleil into homes around the world. By seamlessly blending technology, storytelling, and real-time interaction, we are redefining how fans experience Cirque du Soleil—not just as spectators, but as active participants in our universe. With significant effort and innovation, we’ve ensured that audiences can enjoy it anytime, anywhere, with ease and excitement. And this is just the beginning of a deeper, more meaningful connection with our audience—every day of the year.
With this new format, friends and family can watch the show together while controlling their own experience and sharing the excitement in real time. By combining their TVs, phones, and tablets, fans unlock an interactive experience that transforms how they watch. It becomes a dynamic, social way to enjoy the show, where everyone can explore different aspects simultaneously.
KURIOS – cabinet of Curiosities – In Parallel! is now available for purchase in select markets at https://event.imagien.com/kurios