Espolòn Tequila, one of the fastest-growing tequila brands in the world, proudly introduces Flor de Oro, a limited-edition Reposado tequila infused with natural extract from the marigold flower, marking the first tequila of its kind to hit the market and the brand’s first seasonal release.
Inspired by Día de los Muertos, Flor de Oro means “Golden Flower” referencing the vibrant marigold that adorns traditional ofrendas during the Mexican celebration. The premium liquid is aged in new Oak barrels for two months and blends the floral and citrus aromas of marigolds with the fruit-forward, sweet notes of new American Oak. The elegance of the rare natural marigold extract results in an elevated flavor profile for a unique sipping experience perfect for celebratory moments.
To further ignite creative celebration this holiday, Espolòn Tequila has partnered with renowned event and floral designer Raúl Àvila, the vision behind the decor and design of the MET Gala, to bring his exclusive floral designs to fans everywhere.
Together, Espolòn and Àvila will create the “Living Ofrenda,” a stunning interactive installation at New York City’s Vanderbilt Hall in Grand Central Terminal open to the public from 8am to 8pm EST on October 29th and 30th. The Living Ofrenda will celebrate the importance of Día de los Muertos through a blend of floral artistry and cultural symbolism, connecting us all through creativity and art.
According to Mexican beliefs, marigolds allow spirits to travel back to earth to commune with family members. For the release of Flor de Oro, Espolòn’s iconic rounded bottle features a new creative label that showcases Espolòn’s iconic rooster, Ramón, standing proudly by a Día de los Muertos altar that pays homage to Oropeza.
Flor de Oro will be available leading up to Día de los Muertos at retailers nationwide in limited quantities with a MSRP of $43.99 for a 750mL bottle. At 80 proof (40% alcohol by volume), Espolòn Tequila encourages adults 21 and up to savor Flor de Oro’s signature cocktails, the Marigold Margarita and Flor de Oro Old Fashioned, and to please drink responsibly.
