Vevo, the world’s leading music video network and pop sensation Gracie Abrams team up for a very special live performance of “I Love You, I’m Sorry” as a part of their Vevo’s performance series, Extended Play.
Gracie’s Extended Play performances follow her Live From Vevo Studios performances of “Where do we go now?” and “Fault line,” released in 2023.
Extended Play is a multi-song performance capture shot in existing locations that realize the vision of an artist’s project. The series begins in an anchor space and steadily works through different locations, showing viewers the evolution of the music through creative workflow. Through artists’ close collaboration with Vevo’s team, Extended Play marries the art of songwriting with breathtaking visual settings for a series of bespoke performances.
Specifically tailored to the artist’s aesthetic, “I Love You, I’m Sorry,” was filmed at Valentine Recording Studios in North Hollywood. Valentine has a long and storied history, with everyone from Bing Crosby to the Beach Boys making it their temporary home to record. The current iteration of the studio was built and decorated in 1975 and has remained a time capsule of 70s era recording technology and design ever since. Surrounded by warm hues and soft lighting, Gracie and her full band played a heartbreaking rendition of “I Love You, I’m Sorry,” for the very first time live.
