Great Clips, the world’s largest salon brand has teamed up with country music artist, Walker Hayes on a brand new back-to-school campaign starring Hayes and his six kids.
To launch the campaign, Hayes and his six children visited a Great Clips salon in Murfreesboro, TN to get fresh haircuts ahead of back-to-school season. A new video called “In the Green Room,” explores the similarities of Walker performing on tour and his kids resuming school as well as the powerful role that a haircut from Great Clips can play in building confidence. The video also features a chorus from Hayes’ song called “Haircut” that reinforces the feeling that someone experiences after getting a great haircut.
Hayes said:
There’s nothing like that feeling from a fresh new haircut. I know from my own experience going back-to-school and with my kids, how big of a boost a haircut can provide to tackle whatever you’re facing.
I’m also really happy to be able to give fans a sneak peek of this song ‘Haircut’ because the message of what a haircut can offer in terms of confidence fits so well with Great Clips and this campaign.