Resorts World Las Vegas, the Strip’s highly anticipated new 3,500-room luxury destination opening June 24, unveiled an utterly extravagant introduction to the US $4.3 billion property with “Stay Fabulous,” an immersive, first-of-its-kind short film featuring Celine Dion, Carrie Underwood, Katy Perry, Luke Bryan, Tiësto and Zedd.
The commercial takes viewers on a larger-than-life journey into the future of hospitality, entertainment and gaming with a series of highly dynamic, captivating vignettes that affirm Resorts World Las Vegas as the new hospitality leader for every form of excitement and spectacle that makes Las Vegas fabulous.
The camera follows a visiting couple as they explore the resort and meet some of its notable citizens – Katy Perry, Luke Bryan, Carrie Underwood, Celine Dion, Tiësto, and Zedd – each presiding over their own fabulous domain. As the couple’s magical journey concludes, they lift their gaze from the towering Resorts World Las Vegas façade to see a message written in the sky – “Stay Fabulous.”
Scott Sibella, president of Resorts World Las Vegas, said:
The concept of Stay Fabulous captures the essence of the Resorts World Las Vegas brand where guests are encouraged to embrace their individuality and create their own version of fabulous.
With stunning visuals and special appearances from A-list entertainers, the commercial gives a peek into the incredible experiences that await when our doors open this June.
Concerts West / AEG Presents and Resorts World Las Vegas will announce details of the resort’s upcoming live performances in the coming weeks. Tickets for Zouk Group shows are now available at www.zoukgrouplv.com/events. Hotel reservations are now available and can be booked at www.rwlasvegas.com.