Indie pop/rock trio, lovelytheband have teamed up with Wahl Clipper to promote the band’s new single “buzz cut” and the brands new clippers the Wahl Elite Pro Clipper.
In theme with the song title, the “buzz cut” music video features a woman buzzing her friend’s hair with a Wahl Elite Pro Clipper.
This is an all-familiar summer scenario, according to Steven Yde, division vice president for Wahl. Yde explains:
It’s been an unprecedented time in the world for home haircutting.
Years from now there will be many things to reflect on, but I believe one of the better memories will be the experiences that brought us closer together, like picking up clippers for the first time. That’s why we’re excited to be a part of the “buzz cut” music video, it’s a moment in time reflected as art, and worthy for a time capsule.
lovelytheband said:
While timing of the song is coincidental in relation to the pandemic and the subsequent hype around home haircutting, the lyrics reflect a parallel message making it unintentionally prophetic and perfect for a partnership with Wahl.
The song is about having a connection with someone that cuts through the noise: from long hair, to short hair, and back again – it’s about a bond that’s down for the ride no matter the bumps.
For more information about home haircutting tips and tools, including how to achieve your own buzz cut, visit WahlUSA.com
