Quay, a leading global eyewear brand, and businesswoman, international influencer, activist, DJ, recording artist, and Y2K fashion icon, Paris Hilton have teamed up.
The QUAY X PARIS campaign represents female empowerment, rebellion, and unwavering confidence with a 60-second spot featuring Paris Hilton, wearing Quays and dressed fabulously, in a series of etiquette lessons where she breaks all the rules and does it her own way. The collaboration features a 12-piece statement-making collection of sunnies, prescription and blue light glasses, starting at $55.
In furthering both Quay and Paris Hilton’s missions to empower young women and support them in pursuing their dreams, they have partnered with Project Glimmer, a national non-profit organization that serves over 800k young women, for a Giving is Sliving philanthropy program. This program includes a $25,000 donation to Project Glimmer, along with $100,000 worth of product, and customers can also round up any purchase sitewide throughout the month of March to raise additional funds. Quay will also host an “Empower Hour” for the girls at Project Glimmer, designed to inspire them to achieve success in school, work, and life, and open ideas to new career paths.
