The Christmas season is upon us, ushering in excitement, celebration and heartfelt memories for families. Of all the fun traditions of the holidays, nothing captures holiday spirit like Ugly Christmas Sweaters with their over-the-top colors and annual parties they inspire. To celebrate the holiday season, the iconic Pillsbury brand is not only warming ovens, but also hearts with the release of the first-ever Pillsbury Ugly Christmas Sweater holiday line.
Pillsbury’s Ugly Christmas Sweaters will be available to consumers in two designs that feature the iconic Doughboy taking part in treasured holiday activities.
- “Let it Dough” – With a wintery theme, this sweater highlights two of Pillsbury’s most beloved icons – the Doughboy and crescent rolls – complete with a baking-inspired phrase that will leave spirits merry and bright!
- “It’s Lit” – Rock the Doughboy in this themed sweater. Gifts, twinkling lights and a perfectly decorated tree stand out against the traditional Christmas color scheme of this design.
To add to the fun, Pillsbury is encouraging Doughboy-lovers to “don their Doughboy apparel” during upcoming holiday soirees or in celebration of National Ugly Sweater Day on Friday, December 21, and share on social using #Pillsbury.
