Pudgy Penguins fans’ collections are about to get even pudgier, with series 2 of the beloved huddle sliding onto shelves of Walmart in February and Target in March.
The Web3-born brand turned must-have collectible line is back for the highly anticipated second series from PMI Kids’ World with new looks and designs.
Pudgy Penguins proved to be a smash hit even beyond the web! Last year, PMI Kids’ World brought the huddle to reality with a collectible toy line that quickly became an Amazon hot list chart-topper, selling half a million in toy sales within just a few days at the Pudgy Penguins storefront.
Luca Netz, CEO of Pudgy Penguins said:
Pudgy Penguins have truly taken on a life of their own, and it’s been incredible to see them come to life through our partnership with PMI Kids’ World.
Seeing the fandom grow through a tangible Pudgy Penguins experience has shown the power the Huddle has online and offline.
Following an immensely successful debut in series 1, which sold out on Amazon within 24 hours, launching series 2 brings more to fan-favorite Pudgy Penguins with new figures and plush lines. Each toy also includes a digital experience: an official, scannable, redeemable code that unlocks digital penguin customization using different trait boxes.
