Ricky Martin’s ‘Livin’ La Vida Loca’ Celebrates 25th Anniversary with Vevo Footnotes

Vevo is celebrating the 25th anniversary of Ricky Martin‘s global anthem, “Livin’ La Vida Loca” with an all-new installment of Footnotes, taking viewers behind the scenes of the official music video for the #1 hit.

The episode details the incredible influence of “Livin’ La Vida Loca,” which paved the way for future Latino pop stars. The song exploded on on the pop charts, claiming the #1 spot in 15 countries worldwide. Ricky Martin describes it as “a fantastic fusion of cultures, from rock to ska to Latin.” Additionally, the episode reveals that the song, along with “Despacito,” are the only tracks that were nominated for Record of the Year at both GRAMMY Awards and Latin GRAMMY Awards.

The music video for “Livin’ La Vida Loca” was one of the most expensive productions at the time of its release, with a $500,000 budget. Upon its release, Ricky Martin became the first Latin artist to receive a Video of the Year nomination at MTV’s Video Music Awards. He describes how powerful the song was and how it marked a turning point in his life, saying, “there’s a before and after ‘Livin’ La Vida Loca.’”

By Ruben Perez Jr

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