America’s favorite potato chip, Lay’s are teaming up with Seth Rogen and Paul Rudd for their new “Stay Golden” campaign set to kick-off during the big game. Rogen and Rudd teased their collab with two videos, Does Rogen have a stalker? Why are they on a retro road trip?
In the full trailer, we learn that those moments were memories shared between Rogen and Rudd along with a bag of Lay’s. The journey down memory lane is filled with good times, scary times and even some hilarious mishaps, and Lay’s was there through it all. The commercial makes one thing clear – this classic comedic duo has been a trio all along.
Rogen and his longtime friend and writing partner, Evan Goldberg, collaborated with Lay’s on the script. Goldberg, the renowned director, screenwriter, and producer, who has brought fans some of the most beloved comedic movies of all time such as “Superbad” and “This is the End,” directed the commercial.