Shay Mitchell Launches Sparkling Tequila Brand, ‘ONDA’

Actress, model, entrepreneur, author and now Sparkling Tequila queen, Shay Mitchell has co-founded, ONDA, a line of premium canned sparkling tequila beverages.

Onda’s beverages are made with blanco tequila from a woman-owned distillery in Jalisco, Mexico. The tequila is carefully mixed with sparkling water and real fruit juice to create a finished drink that tastes light and refreshing with just a hint of tequila. Each 12 oz. can is 5% alcohol, 100 calories, zero sugar, zero carb and naturally gluten free.

Onda is co-founded by Noah Gray (Chief Executive Officer), Max Dworin (Chief Operating Officer), Kelli Adams (Chief Creative Officer), and Shay Mitchell (Chief Brand Officer). Obsessed with tequila soda, the team shared a vision to elevate the ready-to-drink alcohol space with a new take on their favorite drink.

Noah Gray, Co-founder and CEO of Onda, said:

Over the past year, as our friends drank hard seltzer with mystery alcohol and cheap ingredients, we were thirsty for something better. We designed Onda to raise the bar by focusing on high-integrity ingredients we actually want to drink.

Shay Mitchell said:

Tequila soda is hands-down my favorite drink, and I’m really excited about the opportunity to create a beverage brand that is rooted in quality and shared experiences.

Onda is launching in partnership with 25madison. 25madison is a NYC-based venture studio, which incubates companies from the ground up and invests in early-stage companies. Onda has raised over $1 million in venture capital funding from 25madison and other strategic investors.