SOUR PATCH KIDS is partnering with Global Superstar J Balvin to launch the SOUR PATCH KIDS® Sour Eggs x J Balvin Back to the Rayo Tour Sweepstakes, fans can enter to win one of twenty-five prize eggs that include a signed Rayo album CD, Back to the Rayo tour merch and SOUR PATCH KIDS Sour Eggs Soft & Chewy Easter Candy.
The sweepstakes will run from April 3rd to April 20th, 2025, and a link to enter can be found here.* Winners will be notified on April 21st.
In addition to the national sweepstakes, SOUR PATCH KIDS will have a presence at the Back to the Rayo Tour performance in Houston ahead of Easter on April 17th, 2025. SOUR PATCH KIDS will be onsite with the mascot in the Toyota Center to offer attendees the chance to try SOUR PATCH KIDS Sour Eggs.