2021 is the year of sweet, sour, and mysterious thanks to SOUR PATCH KIDS.
The SOUR PATCH KIDS brand is now adding a new flavor to the mix, what is it? Who knows, but SOUR PATCH KIDS are allowing you to play “detective” for a chance to win $50,000 and other sweet instant prizes along the way.
The Mystery Kid will help by leaving clues on SOUR PATCH KIDS packaging, social media channels (TikTok, Twitter, Instagram, Facebook), and in-store displays. Every week through July, the Mystery Kid will take over the SOUR PATCH KIDS social media to reveal new clues and call on fans to figure out the flavor. The other Kids will also make special appearances on social media by revealing random sour or sweet clues. These clues could be true or false, adding further mystery to the new Kid’s flavor. In August, the SOUR PATCH KIDS brand will unveil the mystery flavor and select one lucky winner of the grand prize of $50,000*.
You can visit Mystery.SourPatchKids.com to submit guesses and be automatically entered for the chance to win the grand prize giveaway and instant prizes. To stay clued to updates on the SOUR PATCH KIDS Mystery Flavor, be sure to follow the brand on social media.
