Mattel announced that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron James. Barbie is teaming up with the LeBron James Family FoundationContinue reading
Tag: Barbie
Barbie Celebrates Role-Model Athletes Who Have Broken Boundaries to Encourage Girls to Stay in Sports and Recognize Their Full Potential
In celebration of Barbie’s 65th anniversary, Mattel honors nine athletes around the world – including American Professional Tennis Player and icon Venus Williams – with one-of-a-kind role model dolls madeContinue reading
Atlantis Paradise Island Announces Memorial Day Weekend Launch of Barbie Bahamas Beach Vacation
Atlantis Paradise Island, the world’s most remarkable destination resort, in an exclusive partnership with global toy and entertainment company Mattel, is set to launch resort-wide programming and entertainment this MemorialContinue reading
Jennifer Lopez, EQUIS, and Warner Bros. Pictures Host Celebratory Screening, Conversation, and Reception in Honor of “BARBIE” Actress America Ferrera
In partnership with Equis Labs and Warner Bros. Pictures, global superstar Jennifer Lopez hosted a screening and reception in honor of BARBIE actress America Ferrera at Neuehouse Hollywood. In herContinue reading
Greta Gerwig’s “Barbie” Heads to IMAX® for Special One-Week Super Fan Screening Engagement Beginning September 22
This September, Get Your Pink On! Beginning on September 22, 2023, and for just one week, Warner Bros. Pictures’ “Barbie” will say farewell to summer with a limited engagement inContinue reading
Mattel Unveils Additional Products Celebrating Barbie™ The Movie
Mattel announced an expansion of the Barbie™ The Movie product collection inspired by the BARBIE™ film created in partnership with Warner Bros. Pictures. Barbie The Movie, now in theaters, hasContinue reading
TIËSTO and Aqua Drop Remix of “Barbie Girl”
Danish dance-pop group, AQUA, and DJ and music producer, Tiësto, team up to deliver the first-ever remix of AQUA’s iconic hit song, “Barbie Girl.” This marks the first time aContinue reading