Tajín x Outshine® Snacks team up to announce their first-ever frozen snack in the United States, Outshine Mango with Tajín.
The Tajín and Outshine relationship started two years ago when the two category leaders came together. The brands first launched cross-promotional initiatives that tapped into consumer snacking behavior of sweet and spicy combinations, which perfectly aligned with the pairing of real fruit and chili-lime spices. Based on their early success, the brands worked together to develop and launch Outshine Mango with Tajín, inspired by consumers who were already sprinkling Tajín on their favorite frozen fruit bars.
Outshine Mango with Tajin is available now at grocery stores nationwide including Walmart, Safeway, and Meijer.
