Timberland celebrated its newest FW19 brand campaign, Nature Needs Heroes (#NatureNeedsHeroes) as well as their Nordic collection.
Timberland’s Nature Needs Heroes campaign is an ongoing, brand ethos with the goal to inspire a global greening movement, one small action at a time. Timberland builds products with recycled, organic and renewable materials to minimize the impact on Earth. Timberland has made a bold commitment to plant 50 million trees around the world over the next 5 years.
To bring this commitment to life, they’ve teamed up with seven partners from all over the globe. They’re helping Timberland to not only plant trees, but also clean our air, strengthen their communities, and create economic opportunities.
To celebrate this initiative, Timberland hosted a festive seasonal soiree at Bollare, with notable guests including actress Taylour Paige (girlfriend of Jesse Williams), influencer sisters Aurora Culpo and Sophia Culpo, model Joy Corrigan, actor Joe Slaughter, and celebrity stylists Lindsey Dupuis Bledsoe, Micah Marcus, and Katie Bofshever.
As another way to give back to the Los Angeles community, Timberland will be donating a pair of boots to the Los Angeles County Fire Department for every attendee at the event as well.