Trolli just released the world’s Most Valuable Candy (MVC) to immortalize James Harden’s first Most Valuable Player (MVP) victory at the NBA Awards on June 25, 2018. The giant gummi shoes, which are replicas of Adidas’ Harden Vol. 2s MVP edition, were created to honor the candy brand’s ambassador of the past three years. The shoes are priced at $2,677 per pair, the same number of points that this league-leading scorer achieved this year, and proceeds will go to Harden’s foundation: 3 The Harden Way.
Three pairs of these limited edition gummified James Harden shoes, weighing nearly 12 pounds, will be available exclusively on Amazon. They are also in the running to be named by Guinness World Records as the official Most Valuable Candy ever sold.
By design, MVC offers peak flavor performance and features the same tongue tingly style that powered the NBA star to MVP status. These life-size candy Hardens include the following flavors: raspberry, lemon, strawberry, and blackberry. Packages of Trolli’s Harden-inspired Sour Brite Sneaks candy, bite-sized gummi sneakers, will also be available for the first time ever on Amazon after an exclusive launch at 7-Eleven this past March.
