As the biggest snacking day of the year approaches, the Pringles® brand is ready for take-off, they’ve released their fourth consecutive Big Game spot.
After last year’s ad featuring the animated duo Rick and Morty™, the Pringles 2021 spot further propels viewers into the world of Flavor Stacking, which encourages fans to unlock new flavor combinations by stacking different crisps on top of each other. After tuning in, fans will have a better understanding of the unexpected and hilarious consequences that can ensue when they get too distracted by endless flavor exploration.
The ad, titled “Space Return”, opens with a pair of astronauts who have made a successful water landing and are looking confused when there isn’t a rescue boat to greet them. The spot then cuts to mission control – a team known for genius – so enthralled and consumed by Pringles Flavor Stacking that they forget about their responsibilities. The stacking-fueled hilarity continues when a fishing boat passes by the spacecraft but is also too busy stacking to notice the stranded heroes. Pringles Flavor Stacking presents a galaxy of endless combinations that can be quite… distracting.
The :30 spot was brought to life by the Grey Group and will air at the end of the first quarter of the game. The ad also features the recently unveiled new Pringles can design.
