Hip Hop superstar YG drops the first sneaker from The Flame Footwear Line under the 4Hunnids footwear line, dubbed “Block Runner.” The Red/White Block Runner signals the first release of a series of sneakers dropping over the next year, the kicks are now available via 4Hunnid.com.
Developed in 2018 by YG and Chris Burnett, the Blockrunner sneaker is a project that’s been under the wraps for three years. The first style release is presented in the red and white colorstory that YG has become synonymous for. The low-slung kicks sit on a custom sole, white tumbled leather, and feature a contrasting red The Flame logo that stretches across its quarter panel.
With heavy influence of his upbringing, the sneaker is a tribute to the place that raised him, YG said:
the Block Runner name is inspired by what 4Hunnid represents: the Westcoast. It’s only right our first sneaker caters to the streets and glorifies The Block because [the block] is where everything starts for me.
The shoe is launching exclusively online at 4Hunnid.com, with a retail sticker of $200.