Zynga, a global leader in interactive entertainment, announced a marketing partnership with Emmy award-winning actor, producer, and director Alec Baldwin as part of the company’s 10-year anniversary celebration for the forever franchise Words With Friends (known within the player community as the game’s “Friendiversary”).
Launched in 2009, Words With Friends has become the #1 social mobile word game in the United States. The game’s success through this decade-long journey has been powered by player connections made through quick and clever wordplay that has become a touchstone in fans’ lives.